Topics are a group of terms that share the same concept in any language. If you search "banana sandwich", you don't get results for "banana," "sandwich banana," and "banana and peanut butter sandwich.".If you search "banana sandwich", you get results like "banana sandwich," and "delicious banana sandwich.".You don't get results for individual words within the term. If you search a term in quotes: You get results that include the exact term.If you search banana sandwich, you get results like "banana sandwich," "banana sandwich recipe," and "peanut butter sandwich with banana.".If you search multiple terms: You get results that include each word, in any order.If you search banana, you get results like "banana" and "banana sandwich.".If you search for a term: You get results that include that word.Important: When you enter a search term, you get matches for the terms in your chosen language. Search data is an indication of curiosity about a subject or candidate, and should not be considered an indication of voter intent.You can define your search words as terms or topics depending on your search needs. On October 23, Google Trends shows a 100% spike in searches for Donald Trump vs. Presidential nominee Jo Jorgensen accounted for 6% of candidate searches, and running under the Green party, Howie Hawkins accounted for 1%.īy Californians for presidential candidates. The election, but rather an indicator that voters are less familiar with the person’s polices and need more information before making a decision to cast their ballot. The number of searches is not an indicator of who will win The former vice president accounted for 50% of the searches and President Trump accounted for 43%. Total nonfarm payroll employment rose byĦ61,000 in September, and the unemployment rate declined to 7.9%, the U.S. Bureau of Labor Statistics reported October 2, 2020.ĭemocratic presidential nominee Joe Biden led President Trump in Google Johns Hopkins counts 93,300 COVID-19 cases as of November 3, 2020. Healthcare and wages specked throughout the middle of the U.S. In October concerns moved mostly to unemployment, with In September, voters were most concerned with unemployment, Supreme Court picks, and other, as they tried to sort through political issues. County changed dramatically between September 13 and October 25, the days being tracked in Google Trends. They include unemployment, crime, Supreme Court, health care and race. Print for political ads between January of 2020 and October of 2020.Īs Election Day drew closer, MediaRadar saw spend levels rise, spiking to more than $170 million in October 2020.ĭuring this time, Google Trends identified five issues that people searched for most during the past week. MediaRadar estimates $425 million was spent across national TV, digital and Perhaps it didn't matter how much candidates spent on television, digital and print advertising. With all the number crunching and data, it’s still difficult to forecast the outcome, but Google Trends data can tell us some of the top issues collectively The advertising industry and businesses had to reinvent themselves based on the COVID-19 pandemic and changes This year has been one of transformations.
0 Comments
Leave a Reply. |